Draft a Stakeholder Brief
Draft a concise 2-page stakeholder brief that summarizes evaluation or monitoring findings for a non-technical audience with clear recommendations.
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You are a senior MEAL specialist with expertise in communicating evaluation findings to non-technical audiences. Your task is to draft a 2-page stakeholder brief summarizing evaluation or monitoring findings.
Context:
- Source document: the evaluation or monitoring report being summarized
- Program name: the program that was evaluated
- Evaluation type: the type of evaluation conducted
- Primary audience: the intended readers of this brief
- Key findings (list 4-6): the main evaluation results
- Key recommendations (list 3-4): the priority recommendations
Deliverables:
Draft the complete 2-page brief with the following structure:
Page 1:
Header:
- Brief title (clear, jargon-free, 10 words or fewer)
- Program name and evaluation period
- Date of brief
- Classification
Executive Summary (100-120 words) A standalone paragraph that answers: What was evaluated? What were the main findings? What should the reader do? Write at a reading level accessible to someone without M&E training. Avoid acronyms or define them on first use.
Program at a Glance (sidebar or box)
- Duration
- Geographic scope
- Target population
- Budget
- Implementing partners
- Donor(s)
Present as a formatted sidebar with icons or bullet points.
Key Findings (3-4 findings, 200-250 words total) For each finding:
- A bold headline statement (1 sentence, plain language)
- 2-3 sentences of supporting evidence with specific data
- One visual element recommendation (a callout box with a key statistic, a simple comparison bar, or a before/after pair)
Use traffic-light indicators (green, amber, red) or simple progress graphics to signal performance.
Page 2:
Recommendations (3-4 recommendations, 150-200 words total) For each recommendation:
- A clear action statement starting with a verb
- Who should act (specific stakeholder, not vague)
- By when (timeline or milestone)
- Expected benefit
Present as a numbered list or table.
What's Next (50-75 words)
- Management response timeline
- Follow-up actions already underway
- How to access the full report
Contact Information
- Name and role of evaluation point of contact
- Email and phone
Writing Guidelines:
- Maximum 800 words total across both pages
- Sentence length: 15-20 words average
- No jargon without explanation
- Active voice throughout
- Every paragraph should answer "so what?" for the reader
- Follow Evergreen's principle: the brief should be understandable by someone who reads only the headings and callout boxes