Stakeholder Engagement Plan Template for an Evaluation

A template for planning who takes part in an evaluation, when and how, with a stakeholder map worksheet.

What the Plan Template Contains

The plan answers one question: who will take part in this evaluation, in what way, and when? It is written for the evaluation, so it is organized around the stages of the work rather than around a list of names. The plan is usually agreed in the inception report and rooted in the evaluation terms of reference.

SectionWhat you write
Purpose and ScopeWhy engagement matters for this evaluation, and what the plan covers
Stakeholder RegisterOne row per group, with role, interest, influence, level of engagement and owner
Engagement by StageFor design, inception, data collection, analysis and validation, and reporting and use: who, why, how, when, by whom
Reaching Groups That Are Easy to MissThe barriers you expect and what you will do about each
Communication and FeedbackWhat each group receives, in what form and language, and how it can reply
Roles and ResponsibilitiesWho runs the plan, who approves changes, who is the contact for each group
Risks and EthicsRaised expectations, dominant voices, fatigue, safety, and the step for each
Reviewing the PlanA short log of who was actually engaged and what changed as a result

Start with the Stakeholder Map

Before you fill in the plan, list the groups and score them on a simple worksheet. The method behind this, including how to run a power and interest exercise, is in the stakeholder analysis entry. Give the worksheet three things for an evaluation:

  • A role column that asks what each group does in this evaluation (provides data, reviews drafts, decides, uses findings), not just how much they care.
  • Scores from 1 to 5 for interest and influence, with the quadrant (manage closely, keep satisfied, keep informed, monitor) filled in by formula.
  • A level of engagement for each group: inform, consult, involve or collaborate. Choose it on purpose. Inform means one-way. Consult means you ask and they answer. Involve means they help shape a decision. Collaborate means they share it.

Treat the quadrant as a prompt for discussion, not a rule. A group with low influence but high exposure to harm, such as young women in a skills program, still needs deliberate engagement. Agree scores with a colleague, because one person's view is often shaped by whom they happen to meet.

Frequently Asked Questions

What should a stakeholder engagement plan for an evaluation include?

A purpose and scope, a register of stakeholders with their interest and influence, an engagement approach for each stage of the evaluation, steps for reaching groups that are easy to miss, a communication and feedback plan, roles, risks and a way to review the plan. The template on this page has a section for each.

How is this different from a stakeholder analysis?

The analysis tells you who matters and why. The plan says what you will do about it: who is engaged at each stage, by what method, when and by whom. Fill in the map worksheet first, then carry its results into the plan.

How many stakeholders should the plan list?

Enough to cover every group that can shape the evaluation or is affected by it, usually 8 to 15. Group similar people together, such as all parents or all district officers, and keep one row per group. A longer list is harder to manage and rarely better.

When should the plan be written?

At design, alongside the Terms of Reference if the commissioner writes it, or in the inception phase if the evaluation team does. Update it at the end of each stage, because who is engaged usually shifts once fieldwork starts.